Responsive web design has changed a lot over the time. It’s a unique methodology for building websites that can work on smartphone, tablets, laptops as well as desktop screens. The best part of responsive web design is its customized solution to problem of making the same code work again and again over multiple screen resolutions.
Recently, Google’s Hummingbird Algorithm Update has made responsive design an important factor for Search Engine Optimization. The responsive websites are best suited to rank high on both desktop as well as mobile searches.
Here're eight ways to design a responsive website for smartphones and tablets.
1.Streamline Your Content Strategy - The content should be created in such a manner that it can easily convey your message to the clients/customers. Develop an effective content strategy and schedule it accordingly. You can publish the content in the form of blogs, articles, infographics, and social media posts on different channels.
2.Simple and Effective Design - When it comes to mobile device, keep the design simple with minimal features. Ensure that the load time is fast and does not exceed more than one second.
3.Consider Mobile First - After streamlining the content and its features, it is essential to prioritize functions and information to get a more clear and precise view. According to the latest statistics, 54 percent of the people believe that mobile website doesn't contain sufficient content.
4.Insert Embedded Videos - With responsive design, it is important to insert the embedded videos in the correct place. Avoid using high resolution images, as it will increase the load time drastically.
5.Make Your Mobile Site faster - It is essential that your mobile site should appear faster for users to access easily. If the load time of the page is high, then users will definitely switch to other options available.
6.Get Google's Attention towards your Site - Implement Google Mobile-Friendly Test to find if your site is mobile-friendly.
7.Enhanced User Experience - Ensure that your site is easy enough to be viewed in order to enhance the customer experience. Also, make sure that the links and call-to-action buttons are clear and visible enough for the customers to reach you.
8.Give Customer Preference – It’s the fact that every mobile user is not the same. Avoid people forcing to use app, otherwise you will lose visitors from your site.
If you are looking for expert assistance on How to Make Responsive Web Design Work, get in touch with Vidushi's Digital Marketing Expert today!